ar457® was created by the Maison de l'Argan in 2003. The cosmetics group, already a pioneer in Argan, wanted to concentrate all of its know-how in a resolutely premium brand, and to concentrate all of the powers of Argan oil with innovative ingredients in uncompromising products.
ar457 stands for ar, Argan, 4 for 4 tocopherols, 5 for 5 phytosterols and 7 for the 7 biomolecules that complete its composition.